Use Cases

Understand different ways Canvs can help you reach business value

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9 articles in this collection
Written by Jenny Simard

Using Canvs for your End of Season Analysis

Understand how Program Researchers can use Canvs to perform an End of Season Analyses for a Series
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Written by Jenny Simard
Updated over a week ago

How To Use the Content Page to Analyze an Entire Season

Learn how to identify outliers in emotional reactions and dive deeper in to season content
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Written by Jenny Simard
Updated over a week ago

Using Canvs for your Next Day Reporting

Learn how Program Researchers can use Canvs to perform Next Day Reporting
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Written by Jenny Simard
Updated over a week ago

Create Sales Enablement Stories Around Your TV Tentpole Events

Understand how Ad Sales Researchers can use Canvs to tell sales enablement stories for tentpole events
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Written by Jenny Simard
Updated over a week ago

How do I Benchmark Content Relative to my Competitors?

Use 'Benchmark This' to contextualize and benchmark content from the Content or Explore pages
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Written by Jenny Simard
Updated over a week ago

Identify the Top Moments from a Show to Inform Content Creation

Identify the top moments from your show to create and inform your editorial content
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Written by Jenny Simard
Updated this week

Using Explore to Tell Sales Enablement Stories

Understand how Ad Sales Researchers can use Canvs to tell sales enablement stories by benchmarking emotional performance across networks
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Written by Jenny Simard
Updated over a week ago

Track and Benchmark Anticipation Around Your Upcoming Series

Measure lead-up to new seasons and analyze how Emotional Reactions compare to previous seasons' promotions
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Written by Jenny Simard
Updated over a week ago

Understand Trends in Audience Behavior and How They Change Over Time

Program Researchers can use Canvs to understand fan behavior, and how these behaviors trend season over season
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Written by Jenny Simard
Updated over a week ago